the embarrassingly simple 'anti-complex' model that took a team of 3 misfits to $1M+ in 2025 with 2 offers
(starting with $10/day in ad spend).
4.9/5 based on 1,204 purchases
We Are Not The People You'd Expect To Have Done $1M in a calendar year.
The owner (Caleb) was $7k in rent arrears. 2 likes per post.
three people who had no business doing those kind of numbers.
Caleb is the boss man. Georgia does ads. Justin is the resident AI bro.
No big audience. No famous podcast. No YouTube channel. No war chest to throw at ads.
Just an 'anti-complex' model we stumbled into... and $10/day to test it.
In 2025, it did a million dollars.
If you're a coach or agency owner stuck between $5k and $10k a month, we know exactly where you are.
You're posting content. It's working... sort of.
You get the occasional client but it's inconsistent.
You've tried ads. Spent a few hundred bucks, results were meh so you turned them off.
This is what we call The Dabbling Trap.
under 10k/month? simplicity> complexity.
Here's the thing nobody tells you...
Complexity is a revenue driver... but only after $50k/month.
What gets you out of the 5k-10k/month 'no-man's-land' is a simple, repeatable machine.
One that doesn't need you to go viral, doesn't require 2 upsells, 3 downsells and a backend webinar.
A machine that brings in customers, get's them started with your method, and makes them an offer they can't say no to.
We built one by accident... Then we built it for hundreds of others.
one micro offer. one core offer. $10/day ad spend.
One front end micro offer. A $5 AI-powered launchpad that builds a custom implementation plan for every buyer in under 5 minutes. They buy it, use it, and immediately start seeing how your method applies to their business.
One core offer. You just ask: "Want help getting there faster?"
$10/day in ads. Pointed at a short VSL that builds belief in your unique method.
yep, the above is the whole model that got 3 clowns to $1m+ in 2025.
(and we didn't do a single sales call).
install this model in less than 24 hours.
The 'Anti Complex' Launchpad Will Build A Custom Plan For You To Implement This Strategy In Your OWN Business.
Here's what it will do for you.
Build a KPI-based 60-day path to your target revenue: You’ll know exactly how to reinvest profits into ads along the way to make sure it happens.
Pinpoint your unique method (even if you think you don’t have one) so you can stop competing and become the only person in the world who does what you do.
Build your 8 Minute Authority™ VSL skeleton - The same framework that our clients are using to bring in 15+ buyers every day.
Map out your complete ad campaign plan so you can get this up and running in the next 24 hours.
ALL IN LESS THAN 5 MINUTES
bonuses
⚡ $30K Case Study Breakdown - How a client in the coaching niche did $30k in her first 30 days with the $5 Client Engine.
⚡ Fast-Track Cheatsheet - The 3 mistakes that kill this system, and how to avoid them.
⚡ The DM close Script -The exact copy-paste lines that turn $5 buyers into $1,500 clients.
everything you need to build, launch and scale this model to 1 new core offer client/day.
the anti-complexity model in action.
other dudes we've built it for.
(Here's a client who did $33k in his first month with this system)
(8 buyers and a $3k client in his first 2 days)
($22k in sales in the first 8 days)
($12k from $650 in ad spend)
($7k in MRR from $220 in ad spend)
($2.5k client closed in first 2 days)
(First client after 48 hours and $35 in ad spend)
($30k in the first month for this client)
the clowns who did a million in 2025....
Caleb, founder.
Georgia, ads and stuff.
Justin, AI bro.
No gurus here. Just 3 people who have a passion for finding the easiest and quickest possible way to do stuff.
In the past year, we've lived and breathed this anti-complex model. We've tested ads, tested headlines, tested literally every single element of the strategy to make it better.
And we've built it hundreds of times for clients. Literally all we do all day every day is build this model.
get your custom plan built in the next 5 minutes to install the anti-complexity model in your own business.
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